I’m a Creative Director with one foot in art, one in code, and one in storytelling. I bridge traditional visual design with real-time systems, data-driven generative art, interactive experiences and cinematic production. I’ve worked across film, broadcast, experiential, fashion, sports, and cultural institutions — all with one goal: to push what’s possible creatively, and deliver work that isn’t just beautiful, but meaningful. I don’t just lead production — I help imagine new modes of storytelling for the age of data, AI, and immersive technology.

Much of my work collapses categories — turning data into wearable design, translating human signals into realtime installations, or building cinematic sequences that behave like living systems. I’m drawn to projects that don’t fit neatly into one discipline: the ones that ask you to invent the pipeline as you go, or rethink what a piece of media can be.

I spend a lot of time exploring new technology and treating it as a chance to tell better stories, not just faster ones. Whether it’s AI, realtime engines, or new ways of working with data, I’m interested in how these tools expand what we can express and help teams create with more intention and imagination. I share that thinking often at events and in workshops, because I believe the industry moves forward when we’re open about what we’re learning, what’s changing, and what creative possibilities are opening up next

Some recent awards include:

2024 BIMA Gold for innovation - National Art Pass
2024 BIMA 100
2024 British Arrows Bronze for Innovation in Realtime - National Art Pass Brainwaves
2023 Creative Circle Gold for Best use of Code - EE Hope United Shirt Design
2023 D&AD shortlist - EE Hope United Shirt Design
2023 AICP shortlist -EE Hope United Shirt Design
2022 BIMA Gold for Use of Technology - EE Hope United Shirt Design
2021 Motion Awards - Al Jazeera Idents
2020 Clio Sports Awards Bronze - Manchester United / Adidas Kit Launch
2016 Kinsale Sharks Silver for Motion Design - Sky Star Wars Channel Promo
2016 Kinsale Sharks Bronze for Best use of graphics - Sky Star Wars Channel Promo

And recent public speaking engagements:

2025 OFFF Montréal - Main Titles
2023 OFFF Barcelona Roots Stage
2022 Houdini Hive at OFFF Barcelona
2021 Houdini Hive at OFFF (Online)
2020 Houdini Hive at OFFF (Online)
2019 Us By Night Tutorial Stage
2019 OFFF Kyiv, Ukraine
2019 OFFF Barcelona Roots Stage
2018 OFFF at Login Vilnius
2018 Mouvo Prague Panelist
2017 Us By Night Tutorial Stage